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The Heist: Cracking the Marketing Code Through Authoring a Book (The Publisher’s Guide) PDF




by Richard Hagen : The Heist: Cracking the Marketing Code Through Authoring a Book (The Publisher’s Guide)

ISBN : #1907282246 | Date : 2016-09-15

Description :

PDF-12627 | Do competitors in your field with a lot less experience, insight and expertise gain more clients than you do? Are potential clients confused about what they truly need, where to go for solutions and who they can trust to deliver? Have you been burnt by slick social-media gurus who’ve sold you a tactical campaign but didn’t bring results? Do you feel that, despite your efforts, you are makin… The Heist: Cracking the Marketing Code Through Authoring a Book (The Publisher’s Guide)


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The Heist: Cracking the Marketing Code Through Authoring a Book (The Publisher’s Guide) by by Richard Hagen

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by MIKE ADAMS : The Intrepid CEO

ISBN : #192514433X | Date : 2015-11-27

Description :

PDF-e16c9 | Business leadership is just not the same as sales leadership and in today’s business world you need to know both. Those who understand the difference experience a dramatic shift in performance and results. Packed full of tactics and insights, The Intrepid CEO explores what every business leader must know to future-proof sales and dominate their field. The Intrepid CEO takes an unorthodox deep dive… The Intrepid CEO


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The Intrepid CEO by by MIKE ADAMS

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loyalty.com : Customer Relationship Management in the New Era of Internet Marketing PDF




by Frederick Newell : loyalty.com : Customer Relationship Management in the New Era of Internet Marketing

ISBN : #007138782X | Date : 2002-01-25

Description :

PDF-0f76c | “If Wal-Mart founder Sam Walton were alive and heavily involved in the Internet, this is the kind of book he might write.”­­Los Angeles Times Packed with case studies and real-world examples, Loyalty.com reveals what the latest technology shifts mean to marketers in every field­­and outlines the fundamentals needed to build customer loyalty that will last…. loyalty.com : Customer Relationship Management in the New Era of Internet Marketing


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[Pub.91AWf] loyalty.com : Customer Relationship Management in the New Era of Internet Marketing PDF | by Frederick Newell


loyalty.com : Customer Relationship Management in the New Era of Internet Marketing by by Frederick Newell

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Perspectives Consumer Choice Behavior Action PDF 796725b78

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by Gordon R. Foxall : Perspectives on Consumer Choice: From Behavior to Action, from Action to Agency

ISBN : #1137501197 | Date : 2016-10-12

Description :

PDF-cf88d | Evaluating the ways in which we construe consumer choice, this book examines the psychology, methods and realities of the role it plays for today’s consumer. Confronted by competing brands and products, services, and e-tailed opportunities that are but a click away, how does the consumer choose among them to achieve the particular array of goods to suit their lifestyle? Consumer researchers ofte… Perspectives on Consumer Choice: From Behavior to Action, from Action to Agency


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Perspectives on Consumer Choice: From Behavior to Action, from Action to Agency by by Gordon R. Foxall

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Marketing Strategies Emerging Rajendra Nargundkar PDF B6d15f148

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: Marketing Strategies for Emerging Markets

ISBN : #8174464107 | Date : 2005-12-01

Description :

PDF-e4a98 | … Marketing Strategies for Emerging Markets


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Managing Online Reputation Palgrave Consultants PDF 67999402f

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Managing Online Reputation: How to Protect Your Company on Social Media (Palgrave Pocket Consultants) PDF




by Charlie Pownall : Managing Online Reputation: How to Protect Your Company on Social Media (Palgrave Pocket Consultants)

ISBN : #1137382295 | Date : 2015-09-30

Description :

PDF-b2ee6 | Managing Online Reputation is a comprehensive look at online reputation management. Drawing on recent examples of organizations managing their online reputations effectively and ineffectively, it provides a practical and visual tool-kit of processes and techniques to help limit and respond effectively to negative situations on social media…. Managing Online Reputation: How to Protect Your Company on Social Media (Palgrave Pocket Consultants)


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Analyzing Strategic Behavior in Business and Economics: A Game Theory Primer PDF




by Thomas J. Webster : Analyzing Strategic Behavior in Business and Economics: A Game Theory Primer

ISBN : #0739186043 | Date : 2014-02-07

Description :

PDF-8b09b | This textbook is an introduction to game theory, which is the systematic analysis of decision-making in interactive settings. Game theory can be of great value to business managers. The ability to correctly anticipate countermove by rival firms in competitive and cooperative settings enables managers to make more effective marketing, advertising, pricing, and other business decisions to optimally … Analyzing Strategic Behavior in Business and Economics: A Game Theory Primer


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Bricks Clicks Creating Durable Online PDF F70f13e6b

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by Serge Timacheff : From Bricks to Clicks: 5 Steps to Creating a Durable Online Brand

ISBN : #0071371893 | Date : 2001-06-27

Description :

PDF-28f60 | The convergence of the Web and branding profoundly changes our world and resides at the heart of the New Economy. Particularly in the “post-crash” period of the Internet age, where financiers and customers are looking to companies with profitability and endurance, branding is the critical differentiator used to distinguish one company from another. Few executive or marketing staff understand how t… From Bricks to Clicks: 5 Steps to Creating a Durable Online Brand


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Guts Advertising Inside John Lyons PDF 2ef1b4f72

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by John Lyons : Guts: Advertising from the Inside Out

ISBN : #0814477216 | Date : 1989-09

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PDF-fcb7d | Slight shelf wear. Pages are clean and binding is tight…. Guts: Advertising from the Inside Out


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Customer Centric Marketing Relationships Advocates Influence PDF 140bc8ff9

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Customer-Centric Marketing: Build Relationships, Create Advocates, and Influence Your Customers PDF




by Aldo Cundari : Customer-Centric Marketing: Build Relationships, Create Advocates, and Influence Your Customers

ISBN : #1119092892 | Date : 2015-05-04

Description :

PDF-73b12 | The practical, expert guide to reaching the new consumer Customer-Centric Marketing is a comprehensive game plan on succeeding in the new marketing landscape by focusing on the customer. Written by one of Canada’s top communications pioneers, this book examines the complex forces influencing the rise of empowered and demanding customers and outlines a framework that helps marketers exploit these f… Customer-Centric Marketing: Build Relationships, Create Advocates, and Influence Your Customers


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